Fatemeh Khodabakhsh; Mahmood Ziaee; Mohammad Taghi Taghavifard; Mohamad saleh Torkestani
Abstract
The tourism industry is considered the driving force of economic development, but at the same time it is very vulnerable. The purpose of this study is to design a model of risk management in the Iranian hotel industry; the exploratory mixed research method was used in the study. The statistical population ...
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The tourism industry is considered the driving force of economic development, but at the same time it is very vulnerable. The purpose of this study is to design a model of risk management in the Iranian hotel industry; the exploratory mixed research method was used in the study. The statistical population ,in the qualitative section consisted of academic and tourism industry experts, and in the quantitative section, staff of four or five star hotels in Tehran. , Yazd, Isfahan and Shiraz povince in the summer of 1400.in the qualitative part of the study judgment and snowballs sampling methods were used . Findings from the interview then were categorized using open, axial, and selective coding. Based on the findings the tourism risk management model in the Iranian hotel industry in two dimensions (external and internal), consisting of 13 components and 62 indicators was designed and compiled and the model was approved.
Faezeh Asadian Ardakani
Abstract
Today, the tourism industry is one of the most important service industries which competes closely with other industries in the world. In recent years, information technology has had a significant effect on all sectors of the industry. Electronic Tourism is the link between tourism and information ...
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Today, the tourism industry is one of the most important service industries which competes closely with other industries in the world. In recent years, information technology has had a significant effect on all sectors of the industry. Electronic Tourism is the link between tourism and information technology. Capability and competitive advantages of E-tourism are important factors in creating economic leap in the tourism industry. This study intends to employ the benefits of electronic tourism towards traditional tourism. So, this study offers comprehensive framework to identify and assess direct and indirect effects of each factor affecting the development of electronic tourism in Yazd province. For this purpose, first, factors affecting the development of electronic tourism in Yazd province were identified by comprehensive review of the literature and opinions of experts in the field. And then, these factors were rated using Interpretive Structural Modeling(ISM). The population of the research are academic tourism experts and professionals which are active in the tourism industry in Yazd province. Also interviews and questionnaires were used to gather data. The content validity of the questionnaire was approved by the experts. According to the results, "operating and financial possibilities", are the most basic factors in the development of electronic tourism of Yazd province that must be taken into serious consideration by executives in the industry. The results of this research will help policy makers, so that they can choose a better path for the development of electronic tourism.
